The pre-season exhibition race moved from Daytona to L.A. this 12 months, respiratory new life into the occasion.
The race was first held at 1979, serving a prelude to the season-opening Daytona 500. It has advanced over time with a number of format modifications, however was all the time held at Daytona Worldwide Speedway — till this 12 months.
The 2022 version of ‘The Conflict’ in Los Angeles drew over 4 million viewers and new eyeballs to the game. All 36 Constitution groups have been current for the distinctive race. Reportedly, 70% of ticket consumers have been attending their first NASCAR race.
Joey Logano captured the checkered flag, beating Kyle Busch and Austin Dillon.
“With greater than 4 million viewers, and actually breaking via in a popular culture mecca like Los Angeles, the inaugural Conflict on the Coliseum did every part it was supposed to do after which some,” stated Invoice Wanger, FOX Sports activities EVP, Head of Programming and Scheduling. “It energized the game, delivered new eyeballs and kicked off the season in grand trend. We are able to’t wait to do all of it once more in 2023.”
Ben Kennedy, Senior Vice President, Racing Growth and Technique for NASCAR, introduced the choice to return simply earlier than Sunday’s Cup Collection race at Sonoma Raceway.
“Our total business made a daring transfer by bringing the Busch Mild Conflict to the L.A. Coliseum this previous February and it paid off by changing into an prompt traditional with each new and current followers,” stated Kennedy. “We’re intent on showcasing our sport and drivers on the largest stage and there’s none larger than the L.A. Coliseum. We’re thrilled to return to the center of Los Angeles to formally begin the season and set the stage for the Daytona 500.”